Window Shopping Posts 2020
Are you looking for one of my Window Shopping posts from 2019? Click here. 2021-22? Click here. 2023? Click here.
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Subscribe to the "Window Shopping" Substack column for $5 per month or $50 per year for exclusives. For $90 as a founder, get full access to “Black Girl In a Doggone World™,” “Homegrown Tales,” “I Do See Color” and "We Need to Talk" too.
60. Startup companies, start your research first ~ Nothing says inexperienced like hiring people without knowing what they do
59. The award for tactless apparel marketing goes to repeat winner: Fashion Nova ~ Knowing the difference between responsible marketing and shameless advertising during the COVID-19 outbreak
58. Cultural Appropriation: How To Not Lose Your Loyal Audience ~ The case of Shea Moisture
57. Using the 34 CliftonStrengths to Understand Your Marketing Clients ~ This simple tool will provide helpful character types
56. Why Nike’s Move to Play the Fence Works to Their Benefit ~ How to do business in this politically charged environment
55. How To Properly Give Away Free Samples ~ Giveaways can increase sales, but only if you follow the rules
54. Marketings Lessons From 'The Jetsons' ~ What can a 58-year-old TV show teach us about modern sales?
53. What Neiman Marcus’ Latest Ad Can Teach You About Diverse Marketing ~ Taraji P. Henson trapped in a store was both fun and smart
52. Wedding party pooper: Balloons are harming wildlife ~ Rice isn’t a threat to wildlife, but balloons sure are!
51. Stop releasing websites that don’t work ~ Four reasons why A/B testing and QA testing jobs should never end
50. Six Upwork clients to avoid ~ Upwork clients who make you want to leave the freelancing site
49. Fashion retailers keep burning, discarding clothes ~ Retailers miss the boat on helping those in need
48. School uniform stores losing money: Are these retailers necessary anymore? ~ School uniforms are not nearly as fashionable but save parents’ money
47. Jeans sales go down, money stays in pocket ~ Jeans apparel companies may be in trouble for socially isolating consumers
46. Make up your mind, stores: Use a plastic bag or don’t ~ Retailers brainstorm on new alternatives for plastic bags
45. Getting rid of male and female work uniforms in retail ~ If you’re wearing the work uniform, should it matter which one you choose?
44. The prom scene during COVID-19 ~ Dressmakers, retailers and duct tape are having a moment
43. Why Starbucks branding remains undefeated ~ Even during social isolation, people still act like they don’t know how to make coffee
42. Date night gets a little harder: Victoria’s Secret and Bath & Body Works closing in large numbers ~ COVID-19 is still leading to more store closures
41. The hand-washing sensor more stores need ~ Can 2020 be the year we shame customers into washing their hands, too?
40. Realtors call retailers ‘bad actors’ for not paying rent ~ Customers will relate more to the retail chain than the property managers
39. Apparel retailers, read the room ~ Why have I gotten more COVID-19 emails from Victoria’s Secret than my mortgage company?
38. Beauty industry fights to survive during during social isolation ~ Small businesses learn from grocery store setup
37. State election boards need to take notes from retail stores ~ Grocery stores are making better decisions on coronavirus prevention than state government
36. Is inventory-less shopping becoming the norm? ~ Nordstrom, where are all the clothes disappearing to?
35. Secondhand makeup vs secondhand clothes: Why frown at one but not the other? ~ Japanese consumers create billion-yen industry for used cosmetics
34. My love-hate relationship with cashless stores ~ How retailers are working for and against making a profit
33. Six Upwork clients to avoid ~ Upwork clients who make you want to leave the freelancing site
32. Benefits: When the retail industry outranks the gig economy ~ The highs and lows of being a new parent or caregiver in a gig world
31. The dreaded work birthday celebration — for a robot ~ Store robot getting a one-year celebration while being used as an alibi
30. NRF releases blueprint for safety tips during store re-openings ~ Recommended statewide rules for retail stores after social isolation lockdown ends
29. COVID-19 and Its Impact on Consumer Behavior
28. Retail Assists Hospitals in Rocky COVID-19 Circumstances
27. Amazon’s New Wheels: 100,000 Electric Delivery Vans to Hit the Road in 2021
26. Marketing Has Changed Its Message Due to COVID-19
25. ‘Essential’ Stores Become Questionable in Retail World
24. Paper, Plastic or Package Waste: Breaking Down the E-Shopper’s Rubbish
23. Retailers Lend a Helping Hand as COVID-19 Pandemic Looms on
22. From Store Displays to Point-of-Sale, Retailers Must ‘Practice What They Preach’
21. Boredom Buying: Why Impulse Shopping Is Becoming the New Norm
20. Retail in State of Limbo as Coronavirus Disrupts Nationwide Operations
19. When Amazon Ignores Responsibility
18. Retailers Lend a Hand in Work-Life Balance
17. Marketing Under Fire: Savage X Fenty Losing VIP Customers
16. The Retail Cost of Reducing Our Carbon Footprint
15. The Highs and Lows of the Brandless Brand
14. When Gig Workers Unionize ~ Instacart shoppers get active in the Midwest
13. Coronavirus Health Scare Hits Retail
12. Taking a Stand Before the Customer Does
11. What Costco Has That Amazon Doesn’t ~ How the Well-Known Warehouse Has Made Itself the Winning Underdog
10. Wi-Fi and Privacy: The Value Exchange That Retailers Must Master
9. Time Is Money If TikTok Business Accounts Have Anything to Do With It
8. The Future of Health Care Is Coming to a Store Near You
7. Hawaii’s Shirokiya Japan Village Walk Is a Testament of Transformative Retail
6. Sustainably Chic: When Luxury Fashion Goes Green ~ Multiple names in the who's who world of luxury fashion are reevaluating how they make their clothing and present it to the world
5. Starbucks Avoids a Gentrification Reputation as It Moves Into Underserved Neighborhoods—Here’s Why ~ How Yelp Is Helping Starbucks Avoid a Gentrification Reputation
4. How Culture Impacts Service Expectations—and Why Americans Settle for Less ~ Why are Americans less likely to pay for better service?
3. Abandoning privacy for tech leaves gap in consumer trust ~ Recent news coverage is making it more difficult to increase sales for popular cameras
2. Welcome to 2020: Retail Trends for a New Decade ~ Check out what's in-store for 2020 and beyond
1. When Controversy Sells or Sells Out ~ How to Win and Lose at Leveraging Controversy
59. The award for tactless apparel marketing goes to repeat winner: Fashion Nova ~ Knowing the difference between responsible marketing and shameless advertising during the COVID-19 outbreak
58. Cultural Appropriation: How To Not Lose Your Loyal Audience ~ The case of Shea Moisture
57. Using the 34 CliftonStrengths to Understand Your Marketing Clients ~ This simple tool will provide helpful character types
56. Why Nike’s Move to Play the Fence Works to Their Benefit ~ How to do business in this politically charged environment
55. How To Properly Give Away Free Samples ~ Giveaways can increase sales, but only if you follow the rules
54. Marketings Lessons From 'The Jetsons' ~ What can a 58-year-old TV show teach us about modern sales?
53. What Neiman Marcus’ Latest Ad Can Teach You About Diverse Marketing ~ Taraji P. Henson trapped in a store was both fun and smart
52. Wedding party pooper: Balloons are harming wildlife ~ Rice isn’t a threat to wildlife, but balloons sure are!
51. Stop releasing websites that don’t work ~ Four reasons why A/B testing and QA testing jobs should never end
50. Six Upwork clients to avoid ~ Upwork clients who make you want to leave the freelancing site
49. Fashion retailers keep burning, discarding clothes ~ Retailers miss the boat on helping those in need
48. School uniform stores losing money: Are these retailers necessary anymore? ~ School uniforms are not nearly as fashionable but save parents’ money
47. Jeans sales go down, money stays in pocket ~ Jeans apparel companies may be in trouble for socially isolating consumers
46. Make up your mind, stores: Use a plastic bag or don’t ~ Retailers brainstorm on new alternatives for plastic bags
45. Getting rid of male and female work uniforms in retail ~ If you’re wearing the work uniform, should it matter which one you choose?
44. The prom scene during COVID-19 ~ Dressmakers, retailers and duct tape are having a moment
43. Why Starbucks branding remains undefeated ~ Even during social isolation, people still act like they don’t know how to make coffee
42. Date night gets a little harder: Victoria’s Secret and Bath & Body Works closing in large numbers ~ COVID-19 is still leading to more store closures
41. The hand-washing sensor more stores need ~ Can 2020 be the year we shame customers into washing their hands, too?
40. Realtors call retailers ‘bad actors’ for not paying rent ~ Customers will relate more to the retail chain than the property managers
39. Apparel retailers, read the room ~ Why have I gotten more COVID-19 emails from Victoria’s Secret than my mortgage company?
38. Beauty industry fights to survive during during social isolation ~ Small businesses learn from grocery store setup
37. State election boards need to take notes from retail stores ~ Grocery stores are making better decisions on coronavirus prevention than state government
36. Is inventory-less shopping becoming the norm? ~ Nordstrom, where are all the clothes disappearing to?
35. Secondhand makeup vs secondhand clothes: Why frown at one but not the other? ~ Japanese consumers create billion-yen industry for used cosmetics
34. My love-hate relationship with cashless stores ~ How retailers are working for and against making a profit
33. Six Upwork clients to avoid ~ Upwork clients who make you want to leave the freelancing site
32. Benefits: When the retail industry outranks the gig economy ~ The highs and lows of being a new parent or caregiver in a gig world
31. The dreaded work birthday celebration — for a robot ~ Store robot getting a one-year celebration while being used as an alibi
30. NRF releases blueprint for safety tips during store re-openings ~ Recommended statewide rules for retail stores after social isolation lockdown ends
29. COVID-19 and Its Impact on Consumer Behavior
28. Retail Assists Hospitals in Rocky COVID-19 Circumstances
27. Amazon’s New Wheels: 100,000 Electric Delivery Vans to Hit the Road in 2021
26. Marketing Has Changed Its Message Due to COVID-19
25. ‘Essential’ Stores Become Questionable in Retail World
24. Paper, Plastic or Package Waste: Breaking Down the E-Shopper’s Rubbish
23. Retailers Lend a Helping Hand as COVID-19 Pandemic Looms on
22. From Store Displays to Point-of-Sale, Retailers Must ‘Practice What They Preach’
21. Boredom Buying: Why Impulse Shopping Is Becoming the New Norm
20. Retail in State of Limbo as Coronavirus Disrupts Nationwide Operations
19. When Amazon Ignores Responsibility
18. Retailers Lend a Hand in Work-Life Balance
17. Marketing Under Fire: Savage X Fenty Losing VIP Customers
16. The Retail Cost of Reducing Our Carbon Footprint
15. The Highs and Lows of the Brandless Brand
14. When Gig Workers Unionize ~ Instacart shoppers get active in the Midwest
13. Coronavirus Health Scare Hits Retail
12. Taking a Stand Before the Customer Does
11. What Costco Has That Amazon Doesn’t ~ How the Well-Known Warehouse Has Made Itself the Winning Underdog
10. Wi-Fi and Privacy: The Value Exchange That Retailers Must Master
9. Time Is Money If TikTok Business Accounts Have Anything to Do With It
8. The Future of Health Care Is Coming to a Store Near You
7. Hawaii’s Shirokiya Japan Village Walk Is a Testament of Transformative Retail
6. Sustainably Chic: When Luxury Fashion Goes Green ~ Multiple names in the who's who world of luxury fashion are reevaluating how they make their clothing and present it to the world
5. Starbucks Avoids a Gentrification Reputation as It Moves Into Underserved Neighborhoods—Here’s Why ~ How Yelp Is Helping Starbucks Avoid a Gentrification Reputation
4. How Culture Impacts Service Expectations—and Why Americans Settle for Less ~ Why are Americans less likely to pay for better service?
3. Abandoning privacy for tech leaves gap in consumer trust ~ Recent news coverage is making it more difficult to increase sales for popular cameras
2. Welcome to 2020: Retail Trends for a New Decade ~ Check out what's in-store for 2020 and beyond
1. When Controversy Sells or Sells Out ~ How to Win and Lose at Leveraging Controversy
©2008 Shamontiel L. Vaughn | All rights reserved
